1. Welcome & Video Template Overview (open me!)

<aside> <img src="/icons/star-of-life_gray.svg" alt="/icons/star-of-life_gray.svg" width="40px" /> Below is an example SWOT + TOWS Analysis for a fictional E-Commerce brand.

→ Ready to do one for your company, for real haha?


Then move this empty template page to your Marketing / Strategy Docs & fill it out 👇

TOWS Analysis for [COMPANY NAME]

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📌 SWOT

🚀 Strengths (internal)

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⚠️ Weaknesses (internal)

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❇️ Opportunities (external)

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🚨 Threats (external)

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🔥 Now THINK

🙌 Strengths / Opportunities

Strategies that use strengths to capitalize on opportunities.

📈 Strengths / Threats

Strategies that use strengths to mitigate threats.

🧐 Weaknesses / Opportunities

Strategies that address weaknesses by taking advantage of opportunities.

💬 Weaknesses / Threats

Defensive strategies aimed at reducing weaknesses and avoiding threats.



<aside> <img src="/icons/star-of-life_gray.svg" alt="/icons/star-of-life_gray.svg" width="40px" /> Conclusions & Ideas (TOWS)

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<aside> <img src="/icons/star-of-life_gray.svg" alt="/icons/star-of-life_gray.svg" width="40px" /> SWOT & TOWS at a glance

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<aside> <img src="/icons/info-alternate_gray.svg" alt="/icons/info-alternate_gray.svg" width="40px" /> This template is brought to you by magier.

If you have any suggestions or questions, message us at: [email protected]

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<aside> 📌 Book a demo and get your questions answered!

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